Vision
Despite the constant influence of globalization, we want to preserve the tradition on island Krk. By selling quality traditional products, which are also a part of our tourist offer, we want to take a unique place in the market. Other than satisfying the needs of our buyers, we will focus on preserving the enviorment, promoting tolerance, respect and the trust of our business partners.
Mission
By selling traditional products from local suppliers we are familiarizing all gourmets and quality food lovers with tastes and smells of our island. We are familiarizing them about the way of life near the sea and why our island was named "Golden". We are enabling the local manufacturers a wide market by buying and selling their products for mutal benefits.
Strategy
DIFERENCIACION AND FOCUS
We chose the strategy of diferencion because we are placing specific products on the market related to our "Golden island". Our products differ from our competition by their exceptional recipe, orginality and recognition on the market. We put focus on tourists who want to inform others and preserve traditional values.
